[Jakarta, September 18, 2025] – The S-1 Communication Science Program at Universitas Negeri Jakarta (UNJ) collaborated with Liputan6.com through the Campus Connect program, held on Wednesday, September 17, 2025. Carrying the theme “Redefining Digital Media in Fast-Paced Trends”, the event aimed to strengthen students’ competencies in digital literacy and personal branding as preparation for the evolving media landscape.
This activity was integrated into the ICT course and attended by Communication Science students 2025 as well as MBKM participants from Islamic Education (PAI) and Social Education (Pendsos).
Two speakers from KapanLagi Youniverse (KLY), the parent company of Liputan6.com, shared their expertise. Edu Krisnadefa, Managing Editor of Liputan6.com, presented “Enhancing Digital Media Literacy through Fact-Checking”, highlighting the importance of verification skills in today’s information flow. Meanwhile, Eko Setiawan, Social Media Manager of KLY, delivered “Personal Branding in the Digital Era”, offering strategies for building a strong and professional digital identity.
The program received enthusiastic participation, with students actively engaging in discussions on fact-checking, digital literacy, and self-branding. Their involvement reflected increasing awareness of the importance of digital competencies in both academic and professional contexts.
The Coordinator of S-1 Communication Science UNJ, Dr. Dini Safitri, S.Sos., M.Si., CPR., stated:
“The presence of teaching practitioners from KapanLagi Youniverse and Liputan6.com encouraged students to develop critical thinking regarding the post-truth era and the future of media professionals. Hopefully, the S-1 Communication Science Program at UNJ and its partners can continue to build meaningful collaborations in the future.”
Through this collaboration, S-1 Communication Science UNJ reaffirms its commitment to bridging academic learning with industry practices, ensuring that students are well-prepared to navigate challenges in the digital era.
This article can also be read at: https://www.liputan6.com/news/read/6162458/campus-connect-liputan6com-hadir-di-unj-bahas-pentingnya-personal-branding-di-era-digital