Universitas Negeri Jakarta (UNJ) was filled with the energy of Barenbliss (BNB)’s 2025 Campus Roadshow, themed “Empowered Beauty, Inspiring Change.” This South Korean beauty brand’s roadshow was held at Bung Hatta Hall and presented various inspirational speakers who inspire positive change through beauty and self-empowerment, such as Tia Maulidiya, Public Relations Manager of Barenbliss, Abel Cantika, Beauty Influencer and Content Creator, and Meryl Melianthea, Clinical Psychologist
The three speakers discussed the importance of self-love as the key to building self-confidence, protecting mental health, and caring for inner and outer beauty. Barenbliss also introduced the BNB Muse program, a brand representative recruitment for students with the opportunity to get internships, scholarships, and hands-on experience in the beauty industry with Barenbliss. In addition to the talk show session, the 300 participants also participated in make up demonstration with the BNB team, as well as getting know more about the concept of clean beauty. At the end of the event, all participants received goodie bags with Barenbliss products worth hundreds of thousand rupiah.
This event became a valuable space for students to connect with the principles of clean beauty and foster a strong sense of self-assurance via a comprehensive perspective uniting inner well-being with outer beauty.
The Coordinator of S-1 Communication Science, Dr. Dini Safitri, S.Sos., M.Si., CPR said, “Thank you to Barenbliss and its partners who have collaborated with the S1 Communication Science UNJ. Hopefully we can collaborate in other activities that support study program activities, especially in professional image.”